How does Exodus make money?
Exodus generates revenue from a small portion of the spread on asset exchanges. Although spreads can vary greatly based on market conditions, typical spreads range between 2% - 5%. The exact amount and rate you’re getting will be listed on the exchange section of the wallet.
In highly liquid markets, spreads are tighter, creating a lower cost. You can learn more about spreads here: https://en.wikipedia.org/wiki/Spread_trade
Liquidity is created by the number of buyers and sellers in the market. Higher spreads are a result of low numbers of buyers and sellers. Today, market pairs Bitcoin / Ethereum are more liquid and have a lower spread than less popular market pairs.
Exodus is proud to have 100% transparency on all exchanges. Exodus is also one of the few exchange-wallets that lists approximate asset values in local currency alongside the market pairs to give users an easy way to assess costs vs. manually calculating the final costs.
Exodus uses these funds to manage and maintain the Exodus wallet as well as add new features.
Customers find value exchanging assets on Exodus for the following reasons:
- All assets remain in your control. When exchanging assets on a traditional exchange your assets are exposed to a counterparty risk. In Exodus your assets are sent directly from your wallet and delivered directly back to your wallet - this structure gives you greater control.
- Privacy. Exodus values user privacy and has no accounts and does not associate any personal data to your financial transactions.
- Speed and Convenience - Exchanging assets on a traditional exchange requires users to send the assets to the exchange and wait for confirmations. Customers then must post orders on the exchange and have those orders filled. Finally, if a customer wants assets moved, they initiate a withdrawal from the exchange and must await verification from the exchange. These three steps are a manual process. Exodus automatically handles all of this work behind the scenes.
- Cost and wait-time - To exchange on a traditional exchange, users need to pay fees to send the asset to the exchange, then wait for network confirmations, then wait for the exchange to credit your deposit, then set up the trade, then pay to have the asset sent back to your wallet. Exodus automates all of these steps for you.
Although there is a network fee to send digital assets Exodus does not mark up this network fee and 100% is paid to the digital asset network. Exodus does not make any revenue off of network transaction fees.
If you are interested in how network fees are calculated in Exodus you can read more information as well as find out how network fees are calculated here: http://support.exodus.io/knowledge_base/topics/how-does-exodus-calculate-fees